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Hire A Virtual Assistant And Grow Your Business Today
When you want to attract people to join your team, you need to write an effective job ad to hire a virtual assistant. You also want to make it personal. I create a picture, I say I’m a struggling entrepreneur who has so much work on his plate and I need a project manager who can come in and take all of the ideas that I’ve got and take them through to implementation and manage our team of virtual staff. For me, I put my heart into the ad because I want someone when they read it, they say, this isn’t just another ad for an SEO company. When you go onto some of these job ads they feel very corporate, they feel impersonal.
If someone is going to be working in my office, I take a photo of the office and include it in the job ad down the bottom and say, here’s where you’ll be working. Sometimes I even do YouTube videos. You can do things like that that just make it personal, so when someone looks at the job ad you’re really going to connect with the right people when you hire a virtual office assistant.
This is also where you want to use your copywriting skills as well. Copywriting is key, it’s the fundamentals under all sort of marketing and everything that you do. Life is all about sales. John Carlton says that salesmen and women lead better lives. What it is that you do, no matter what you do in business, make sure that you take the time to learn copywriting as a skill.
Remember that copywriting is your way to get to the person's mind and heart. This is part of marketing your business to the right people. Just like when you want to convince your partner to watch another movie even if she wants to see another one. Grab that as one of your skills and offer this one as part of your SEO services.
Being clear and direct to the point gives a lot of advantage when you want to hire a virtual assistant. For example, write this in the header: Web Video Recording, Editing Star Wanted. Then write the headline on top, just like what I do when I advertise one in Jobstreet. I include a quick summary like: Wanted: Creative, talented, efficient and internet savvy. Very flexible, just 10 hours work in Carlton North. Best for a university student or freelancer. Now that's my initial bait to get attention.
Think of your avatar as well. For example, if you want to make movies, then you want videos that sell. So include this in your job ad. Tell them that you need videos that will be appreciated by audience around the world.
For example, include in the text that you need an online media digital whiz, looking forward to gain global experience in producing, editing a content to be appreciated by a world wide audience. Now do you think that will work? It did as I got that person to apply and work for me. He told me that he hasn't seen that type of job ad before. Now that makes sense of using the mind of your avatar.
You can also let them know that you are indeed a busy internet entrepreneur and that you are getting a lot of work to do when it comes to getting your videos and slides done. Tell them that you want someone who has great eye for effective online videos for your audience. Of course it will also help if you tell them that they need to enjoy being creative to finish the job.
I am not the type to do cut and paste work for all my ads. I want to add personality to it, about me and my team. I tell them that I am an expert in the stock market and how to information products. Direct them to see your blog and talk about your team that is so talented, creative and nice to work with. Tell them that it is okay to ask questions, your present offering and what to do next.
I finish off by saying, ‘One final thing before you apply. If you’re looking for a job just to put in some hours or you just want to make a little extra cash, then most likely you’re not the person we’re looking for. No lazy people. I want to hire a virtual assistant that has a passion to make things happen for our business. We’re looking for people who are committed to being their best.’
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